Newcastle United became the latest in a long line of Premier League clubs to experience a high-profile takeover recently and excitement on Tyneside is high.

But amid talk of forthcoming challenges for the Premier League title, there is the stark reality the Magpies are 19th in the table and winless this season.

Nineteen of the current 20 Premier League teams have been taken over during the 21st Century, including every club to have won the title in that time.

So what can Newcastle’s owners and fans learn from those previous buyouts, the money involved and the transformation in fortunes that have followed?





With the amount of money potentially available to Newcastle, takeovers such as Manchester City and Chelsea are obvious comparisons. But these clubs were not battling against relegation when their new owners came in and the Magpies have only finished higher than 10th once in 15 seasons.

Those two clubs, along with Leicester, Liverpool and Manchester United, have all won the title after a takeover, but others have struggled even to break into the European places on a regular basis, including Everton, Aston Villa and West Ham United.

In theory there should be a simple formula – change manager, change players, continue to spend – but is that the right approach?

The five victorious clubs, on average, switched managers 10 months after the ownership change, excluding United with Sir Alex Ferguson, who continued until his retirement.

None of these clubs sacked the incumbent manager as quickly as Newcastle’s new regime dispensed with Bruce.

Once those changes had been made at those five clubs, the new owners’ appointments fared better, lasting an average of 35 months. For the others that underwent takeovers, the incumbent managers were gone in six months on average, while their replacements lasted only 13 months. Perhaps that should serve as a warning to the incoming Newcastle boss.

While successful clubs seem to give managers more time, the title winners have all had a high turnover of players immediately after the takeover. Chelsea, Manchester City, Liverpool and Leicester all moved on more than 50% of their core first-team squad within two seasons.

There is inevitably impatience from the boardroom to see a return on some very large investments but history suggests the immediate effects of a large-scale squad overhaul tend to be modest, with little change in league position. Money needs to be spent season after season:

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